The Big Press Release Book

News Releases for Every Occasion and Industry

Completely Updated.

75 tried and true, well-written samples of winning press releases.

Original price $49.00.

Today’s Special: $18.00

Click here if you want it now!

The Big Press Release Book” contains 35 industry-specific press releases, and 40 occasion-specific press releases that will help to guide writers toward a successful media campaign.

Use these samples as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.

Topics include: the launch of a new company, product, or Web site as well as legal, special events and much more.
Also includes tips for formatting your press releases and getting your press release noticed.
•    35 industry-specific press releases
•    40 occasion-specific press releases
•    Each press release selected by our Senior Editor
•    Includes: tips for formatting and getting your press release noticed
•    BONUS: Press release checklist
•    Topics to help guide you to a successful media campaign
•    Sparks to generate ideas for your own press releases

This book is packed with well-written press releases and useful tips – no fluff here. Check out the wide range of content here. Your satisfaction is guaranteed.

The Big Press Release Book is 160 pages containing 35 industry-specific press releases, and 40 occasion-specific press releases that will help to guide writers toward a successful media campaign.

Table Of Contents – Big Press Release Book

1. INTRODUCTION 5
2. PRESS RELEASE FORMATTING SUGGESTIONS 6
3. 10 ESSENTIAL TIPS TO ENSURE YOUR PRESS RELEASE MAKES THE NEWS 7
4. Automotive Press Release Sample 10
5. Banking & Financial Services Press Release Sample 12
6. Biotechnology Press Release Sample 14
7. Books Press Release Sample 16
8. Building/Construction Press Release Sample 18
9. Consumer Electronics Press Release Sample 20
10. Education Press Release Sample 22
11. Entertainment Press Release Sample 24
12. Environment & Ecology Press Release Sample 26
13. Fashion Press Release Sample 28
14. Fitness Press Release Sample 30
15. Food/Beverage Press Release Sample 32
16. Healthcare Press Release Sample 34
17. Human Resources & Careers Press Release Sample 36
18. Insurance Press Release Sample 38
19. Internet Technology Press Release Sample 40
20. Investments Press Release Sample 42
21. Legal Press Release Sample 44
22. Military & Defense/Homeland Security Press Release Sample 46
23. Oil, Gas, Power & Energy Press Release Sample 48
24. Parenting Press Release Sample 50
25. Personal Finance Press Release Sample 52
26. Pets Press Release Sample 54
27. Pharmaceutical Press Release Sample 55
28. Publishing Industry Press Release Sample 57
29. Religion Press Release Sample 61
30. Retailing Press Release Sample 63
31. Seniors Press Release Sample 65
32. Small Business Services Press Release Sample 67
33. Software Press Release Sample 69
34. Sports Press Release Sample 71
35. Telecommunications Press Release Sample 73
36. Transportation & Trucking Press Release Sample 65
37. Travel Press Release Sample 77
38. Women’s Interest Press Release Sample 79
39. New Product Press Release Sample 81
40. New Product Press Release Sample 83
41. New Service Press Release Sample 85
42. New Service Press Release Sample 87
43. Revised Product or Service (new or improved version) Press Release Sample 89
44. Revised Product or Service (new or improved version) Press Release Sample 91
45. Partnership Press Release Sample 93
46. Partnership Press Release Sample 95
47. Winning an Award Press Release Sample 98
48. Winning an Award Press Release Sample 100
49. Free Information: teleclass, seminar, ebook, newsletter or white paper Press Release Sample 102
50. Free Information: teleclass, seminar, ebook, newsletter or white paper Press Release Sample 104
51. Report, Survey or Poll Press Release Sample 106
52. Recent Report, Survey or Poll Press Release Sample 108
53. Call for Survey Participants Press Release Sample 110
54. Call for Survey Participants Press Release Sample 112
55. Personnel Change: Retirement, New Hire, Resignation or Death Press Release Sample 114
56. Personnel Change: Retirement, New Hire, Resignation or Death Press Release Sample 116
57. Company or Product Anniversary Press Release Sample 117
58. Company or Product Anniversary Press Release Sample 118
59. Expert Opinion on Subject within Industry Press Release Sample 120
60. Expert Opinion on Subject within Industry Press Release Sample 122
61. Announcement of Availability of Experts Press Release Sample 124
62. Announcement of Availability of Experts Press Release Sample 126
63. Merger or Acquisition Press Release Sample 129
64. Merger or Acquisition Press Release Sample 131
65. New Contract, Grant or Client Press Release Sample 133
66. New Contract, Grant or Client Press Release Sample 135
67. Sales Promotion or Special Offer Press Release Sample 137
68. Sales Promotion or Special Offer Press Release Sample 139
69. Contest or Sweepstakes Press Release Sample 141
70. Contest or Sweepstakes Press Release Sample 143
71. Tips Sheet / Feature Article (top 10 holiday gifts, spring gardening guide, etc.) Press Release Sample 145
72. Tips Sheet / Feature Article (top 10 holiday gifts, spring gardening guide, etc.) Press Release Sample 147
73. Public Service Announcement Press Release Sample 149
74. Public Service Announcement Press Release Sample 151
75. Retraction, Refutation or Corrective Statement Press Release Sample 153
76. Retraction, Refutation or Corrective Statement Press Release Sample 155
77. Political Campaign Press Release Sample 157
78. Political Campaign Press Release Sample 159

Absolute No Questions Asked Satisfaction Guarantee: This book will help you improve your press release, or we will refund your purchase price – no questions asked.

Buy it Here