Read more: The Herald-Sun – Rebecca Antonelli Featured Speaker at Women s Power Networking September Power Lunch Success Series

Does anyone know HOW TO FIND the balance between staying in touch and haranguing clients, prospects, acquaintances, friends and even strangers?

I need HELP, guidance, suggestions, advice and, yes please, critiques.

Do let me hear from you – Rebecca

Share your comment here or email me at: RA@RebeccaAntonelli.com

919-740-3008

In an effort to inform and educate small business owners and solo-preneurs on the nuances of public relations, Tim Moore, Publisher of Carolina Business Connection has teamed up with Rebecca Antonelli to offer NO and LOW cost PR support through www.PublicityPowerTools.com – a recent addition to Antonelli’s PR Domain.

Most Triangle companies don’t have the budget for traditional PR firms or the trained staff to properly write and submit press releases containing important news about their organization. And due to recent changes and consolidation in outlets where press releases can be submitted, the Carolina Business Connection (www.CarolinaBusinessConnection.com) has been deluged with more than double the releases they received just a few short months ago.

Each day companies and organizations send news releases and notices of events for the weekly calendar to Carolina Business Connection and other outlets, where an Editor reads and reviews the content. Unfortunately, not all the press releases are written in the correct style or contain newsworthy content.

“The Daily News Broadcast” is sent to the over 200,000 people each month by the Carolina Business Connection. Sadly, only a small number of the releases they receives are included in the daily broadcast to see the light of another’s computer screen.

“Most are not fit for human consumption,” jokes Tim Moore. In another life, Moore must have been a comedian – his timing is impeccable. As is his dexterity with a red Sharpie. “The derivative of NEWS is NEW, right?” he chuckles. “People have to learn what news is worth sharing and more specifically, HOW to share it.”

Rebecca Antonelli has known for decades that public relations is a formidable force to reckon with for most small enterprises. She has helped entrepreneurs and non-profit organizations learn how to leverage the power of the press – without the high price tag often associated with a PR company through TrianglePR.com and Meet the New Media.

“My goal has always been to democratize public relations; to level the playing field between small concerns and large enterprises,” says Antonelli. “Free ink” in the pages of a magazine or a minute or two on the air can, literally, transform a company.”

Memorial weekend, Antonelli quietly launched “PublicityPowerTools.com” where she offered The BIG Press Release Book for just $8 each. With 75 examples (templates) of press releases in dozens of industries that were edited by a professional and garnered interest from the media when they were initially sent, it has proven to be a godsend to those smart enough to copy, borrow and, frankly, steal the contents.

“More power to them,” says Antonelli. “At the very least, they offer great fodder to generate ideas.” Over 500 copies have been sold and PublicityPowerTools.com now has 16 product offerings. Priced from free to a high of $47 (a Super Simple Press Release System), you can find all the same tips, tools, tactics, lists and resources used by those fancy PR firms.

Finally, someone is capturing the power of the Internet – information and access – and putting it in the hands of the people who need it most!

For a free copy of the Carolina Business Connection’s HOW TO WRITE A GREAT PRESS RELEASE, go to www.PublicityPowerTools.com and check out all the secrets Antonelli is spilling.

CONTACTS:

Rebecca Antonelli, 919-740-3008, RA@RebeccaAntonelli.com

Tim Moore, tim@deagsales.com

Do You Want to Know Why People are Waiting for You to Step UP and Take the Lead in Your Industry?

If you want to be the AUTHORITY in your field, become known to reporters as the “go to” EXPERT in your industry, and discover how to build your CREDIBILITY through a publicity campaign…

Join Rebecca Antonelli and the Association Executives of North Carolina (AENC) for a very special workshop this Friday.  Seating is limited, so sign up today! Everyone is eligible to claim the free resources to give you a head start on building your campaign.

GET YOUR FREE GIFTS HERE

REGISTER TO ATTEND HERE

WHAT: Rebecca Antonelli’s: “How to Build Your Publicity Campaign”

WHERE: Embassy Suites, Cary North Carolina

WHEN: Friday, July 16, 2010

Registration/Coffee: 8:30 a.m.

Program: 9:00 to Noon

Lunch: 12:15 – 1:15 p.m.

WHY: You want to find out what makes you truly unique.

You want to be “top of mind” when your industry is being discussed.

You want to take control of your publicity efforts and what’s being said about you.

You want to save a fortune on advertising, marketing and fancy PR firms.

You want to be part of your industry’s “inside circle”

You want to be a leader in your field and make a difference.

You hate seeing your competition interviewed.

You want to get asked to speak at industry conferences and shows.

You don’t have time and money to waste on efforts that don’t work.

You don’t understand the nuances of social engagement and positioning.

You want to establish (or cement) your expert status.

HOW: There’s a system that works, every time, to build a person’s or a business’s image and standing in the community. After 20+ years of working the system, I want to share this knowledge with a limited group of go-getters who are ready to take the lead in their field and learn how to make it happen for themselves.

Successful publicity is sending the RIGHT message, at the RIGHT time, to the RIGHT people.

Click this link Instant Download HERE to get four FREE GIFTS that will give you all the information you’ll need to find the RIGHT MESSAGE for your upcoming publicity campaign that include:

The BIG Press Release eBook – 75 tried and true, well-written samples of winning press releases in many industries you can us as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.

50 Reasons to Send a Press Release – Simply run through the list and pick one or two items that recently happened and you have a reason to send a press release.

How to Identify Stories about You and Your Company – 5 pages of tickler questions designed to help you identify the best story ideas within your company or organization.

Create a Successful Press Release Worksheet – Fill in the blanks, answer a few questions and you’ll have all the information you need to write an informative and interesting release that you can send to the media or your clients or add to your website. You won’t know what you did without this.

Sign up today, there are only 25 seats available for this workshop and you don’t want your competitor to take your seat, do you?

I have gotten special permission to let my folks register at the AENC member price of $55 for the program – saving you $30. I can’t wait to get started, can you?

Go here to register: http://aencnet.org/files/july2010forumregistration.pdf

All my best,

Rebecca

P.S. Even if you can’t attend, the gifts are yours to keep. I just ask one thing, use them wisely, they are powerful tools.  Here’s your last chance to get them. Click here for your free gifts. They will not be available for long!

There are 3 REASONS you should always send a press release:
1) New Sale,  2) New Partner or Alliance, and 3) New Product or Service

These almost always will get picked up by the media and should not be overlooked if you want free publicity! Want to make it really easy? Get the new TOP 3 PRESS RELEASE KIT I’ve just created.

All you have to do is answer a few questions, plug them into the WORD document template that’s included, and send it off to the media. I’ll even proof it for you if you want!

The complete package is just $5.95 – look for the CATCHY TRIANGLE on my shop page.

I had a client once who sent a simple release to the media when her company completed the logo design for a company. Her company’s name came up so often in the newspapers, people thought she advertised all the time!

I’ve tried to make it easy for you by creating a WORD DOCUMENT PRESS RELEASE TEMPLATE that you can simply insert your information in and send to the media. Included are questions you can answer (or send to the person who can) to get all the information the media will want to know about your news for each of the three releases. Then all you have to do is plug the information into the template included to create a winning release.

INSTANT DOWNLOAD HERE!

I’ve also added some ideas for KILLER HEADLINES and OPENINGS that can help you get attention when you’re writing a release. Remember, 75% of people don’t go beyond the headline – so take some time to make it CATCHY!

Best of luck and let me know if you need an outside opinion on your release, I’m happy to help! Just send your release to me at: RA@RebeccaAntonelli.com.

Let me know how this works for you! As always, your complete satisfaction is guaranteed. If you’re not delighted with your purchase, I will refund your money, no questions asked!

Check out all the cool Publicity PowerTools available at my store. There’s some FREE stuff for you, too! Including: “HOW TO WRITE A RELEASE IN LESS THAN AN HOUR.” Hit this link to see what’s available:

SHORTCUT TO REBECCA’S PR POWERTOOLS

Here’s to your success!
Rebecca
I am at your service. Call me at 919-740-3008 or email me at RA@RebeccaAntonelli.com

P.S. Do keep your eyes peeled for an over-the-top offer I’ll be sending in the next couple weeks. If you’ve been trying to figure out how to become THE AUTHORITY in your industry – I’m getting ready to show you how!

Did you know that 70% of all business news you see, read or hear is a direct result of a press release?*

If you’re not taking advantage of this, you’re missing out on one of the very best ways to promote your business.

For just $27, this super simple Press Release System offered by veteran PR pro and Meet the New Media founder Rebecca Antonelli gives you all the tools you need to come up with a topic, write a winning press release and send it to the right people. PLUS! Real-world tips, resources galore, off-the-charts inspiration, updated lists and cool ideas you’ll use over and over again to keep your name in the news.

Order today and you’ll get a copy of each of the ELEVEN powerful tools:
50 Reasons to Send a Press Release – Simply run through the list and pick one or two items that recently happened and you have a reason to send a press release.

How to Identify Stories about You and Your Company – 5 pages of tickler questions designed to help you identify the best story ideas within your company or organization.

Create a Successful Press Release Worksheet - Fill in the blanks, answer a few questions and you’ll have all the information you need to write an informative and interesting release that you can send to the media or your clients or add to your website. You won’t know what you did without this.

The BIG Press Release eBook - 75 tried and true, well-written samples of winning press releases in many industries you can us as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.

Four Seasons of Publicity Yearly Overview -There’s a rhythm to generating news coverage, based upon the natural ebb and flow of the seasons. Such an approach can help you score publicity throughout the year, and will help keep your eye on the ball from January through December.

Yearly Event Calendar - A month by month list of monthly “themes,” special days, and other opportunities to piggy back and tie in your news to what the media will already be taking about.

INSTANT DOWNLOAD HERE

List of Top 99 National Business Publications -Excel spreadsheet with names, web links, addresses, phone, emails and fax. Sort, copy and paste to customize your list!

Top Tier Print and Broadcast Media List - Excel spreadsheet with 144 names, web links, addresses, phone, emails and fax.

45 FREE Press Release Distribution Sites (with Top 10 and almost FREE sites) – These are hard to find sites where you can publish your press release for NO COST to get picked up in the news and on the web. Great for search engine optimization!

25 Favorite and FREE Event Listing Sites – Quadruple your impact by adding your special event or special here. Includes newswire services that reach hundreds of thousands of business people daily.

“SPREADING THE WORD – How to Establish a Simple and Effective Public Relations Campaign for your Business”- A 20 page E-book that’s hot off the press to help you plan your own PR campaign.

We are closing the door on the special offer this week.

Save $120 by ordering this system today. Everything you will need to create and send a release is included in this system. The Super Simple Press Release System is flawless and organized to bring out the absolute best in you.

If that sounds appealing, try it out. Your satisfaction is always guaranteed. Click the link below and snatch one of the copies available:

INSTANT DOWNLOAD HERE

To quadrupling pick up rates!
Rebecca

I am at your service. Call me at 919-740-3008 or email me at RA@RebeccaAntonelli.com

P.S. Forward this to your friends and colleagues (and let me know you did) and I’ll send you the list of the TOP 100 US Newspapers listed by circulation (with email links) and a Cheat Sheet to Write a Release in under an hour.  I urge you to take advantage of this no-risk, money back guaranteed offer today – you’ll be glad you did (and so will I)!

*from PRSA

All you need to do is:
1. Send the RIGHT message
2. At the RIGHT time
3. To the RIGHT people

The process is sound. It can turn the slow months of summer into a steady stream of new interest in your business. And, most importantly, the system is complete, repetitive, and self-perpetuating. If you know how to do it.

Now here’s where I come in. After 20 years as marketing and public relations professional, I perfected the process for you so you can impress any reporter, boss or PR professional – without having to spend time building lists or $ on an expensive PR firm.

I’ve combined everything you will need into a Super Simple Press Release System that includes all the Resources and Tools (usually sold separately) that will take you from start to finish from coming up with your topic to sending it to the right people for an unbelievable savings if you order today.

I’ve mastered the how-to part for you. This system is flawless and organized to bring out the absolute best in you.  That means plenty of real-world tips, resources galore, off-the-charts inspiration and cool ideas you’ll keep using, over and over.

Order Now!
The Super Simple Press Release System

Now, how can you create the right message, determine the right timing and find the right people?

To answer that question, I’ve created the 3-Step Super Simple Press Release System – so simple the formula practically works on its own. I’ve condensed everything you will need – from start to finish. I guarantee, once you’ve tried this system once, you won’t believe how simple writing and sending press releases for your company can be.

What is in the Super Simple Press Release System?

STEP ONE: Find the Right Message

(Step one tools include:)

50 Reasons to Send a Press Release

Simply run through the list and pick one or two items that recently happened and you have a reason to send a press release.

How to Identify Stories about You and Your Company

5 pages of tickler questions designed to help you identify the best story ideas within your company or organization.

Create a Successful Press Release Worksheet

Fill in the blanks, answer a few questions and you’ll have all the information you need to write an informative and interesting release that you can send to the media or your clients or add to your website. You won’t know what you did without this.

Order your copy!

The BIG Press Release eBook

75 tried and true, well-written samples of winning press releases in many industries you can us as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.

STEP TWO: Send it at the Right Time

(Step two tools include:)

Four Seasons of Publicity Yearly Overview

There’s a rhythm to generating news coverage, based upon the natural ebb and flow of the seasons. Such an approach can help you score publicity throughout the year, and will help keep your eye on the ball from January through December.

Yearly Event Calendar

A month by month list of monthly “themes,” special days, and other opportunities to piggy back and tie in your news to what the media will already be taking about.

STEP THREE: Send it to the Right People

(Step three tools include:)

List of Top 99 National Business Publications

Excel spreadsheet with names, web links, addresses, phone, emails and fax. Sort, copy and paste to customize your list!

North Carolina Top Tier Print and Broadcast Media List

Excel spreadsheet with 144 names, web links, addresses, phone, emails and fax.

45 FREE Press Release Distribution Sites (with Top 10 and almost FREE sites)

These are hard to find sites where you can publish your press release for NO COST to get picked up in the news and on the web. Great for search engine optimization!

25 Favorite and FREE Event Listing Sites

Quadruple your impact by adding your special event or special here. Includes newswire services that reach hundreds of thousands of business people daily.

PLUS!!! BONUS

Get the 20 page “SPREADING THE WORD – How to Establish a Simple and Effective Public Relations Campaign for your Business” eBook that’s hot off the press. This is the first time I’ve made it available anywhere.

Because you’ve shown you want the tools to execute your own public relations program – without the high cost of a PR firm or spending weeks trying to figure it out on your own – I’m making the whole Super Simple Press Release System available to you through the end of the week at a very special savings.

Super Simple Press Release System:

Retail cost:   $147

Small business/non-profit cost: $97

Your THANK YOU credit: ($50)

Your cost for the complete system: $47.

To thank you for your continued support and because you may already have one or two of the resources that are included, I’m crediting you $50 towards the purchase price.

That means you will own ELEVEN of the most POWERFUL TOOLS available anywhere to execute an effective Press Release Campaign FOR JUST $47!!!!

Order your copy!

To quadrupling pick up rates,
Rebecca

I am at your service! 919.740.3008 or RA@RebeccaAntonelli.com

P.S. Remember – this entire system is yours for a limited time for just $47. The cost WILL go back up to $97, so don’t miss out on the $50 savings today.

Absolute No Questions Asked Satisfaction Guarantee: This system will help you improve your PR or we will refund your purchase price – no questions asked.

Order your copy!

Ever want to send out a press release but have no idea where to send it?

Well, we’ve solved that problem for you.

In just minutes and for just $10, you can own the Excel spreadsheets with media contacts to the Top 99 National Business Publications AND the list of 144 Top North Carolina Media Outlets.

These are TWO of the most effective and efficient tools a business can use for a successful public relations outreach.  Check out the EXTRA! EXTRA! SAVINGS when you’re shopping.

You’ll get the names, addresses, emails, web links and phone numbers to use anytime you have a story to tell, an idea to pitch or a press release to send.  Sort, copy and paste to create a targeted audience for your next message.

Absolutely No Questions Asked Satisfaction Guarantee: These tools will help you improve your press release distribution or we will refund your $, no questions asked.

Click HERE to ORDER or LEARN more

You’ll know EXACTLY who to send your press releases to…

If you’re like a lot of other frustrated marketers…
* Your media list is tiny and not growing…
* Your emails have low open rates, and/or…
* Your click-throughs and pick ups from sending news releases are dismal (and getting worse every day)
If that sounds familiar, click the link below and snatch one of the copies available:

Click HERE to ORDER or LEARN more

To quadrupling pick up rates,
Rebecca

I am at your service! 919.740.3008 or RA@RebeccaAntonelli.com

P.S. You may remember I released The BIG Press Release Book with 75 tried and true well-written samples of winning press releases. If you missed the sale, we still have it available for a terrific savings – check out the EXTRA! EXTRA! SAVINGS when you’re shopping.

Absolutely No Questions Asked Satisfaction Guarantee: These tools will help you improve your press release distribution or we will refund your $, no questions asked.

Instant Download Now

Press releases might do the job for many announcements, but dedicated event websites do a great job at getting the word out as well, increasing visibility and even getting found in search engines.

We’ve done the work for you and created our list of the TOP Favorite (and Free) Event Listing Websites, in order of what we’ve found to be the most effective, PLUS a list of 25+ other sites that will increase your coverage.

Get it today for just $5 – yep, just FIVE DOLLARS!

CLICK HERE to ORDER or LEARN more

PLUS! As a special THANK YOU, I’ve included NC news release services like Carolina Business Connection, Carolina Newswire, DBusinessnews, etc. that reach more than 500,000 business people a day.

Good luck to you in all your publicity efforts!!!!

Rebecca

I am at your service! 919.740.3008 or RA@RebeccaAntonelli.com

P.S.  If you’re serious about getting the attention you deserve in the press and on the web, I’m serious about giving you the resources that have worked for me and my clients and that I guarantee will work for you, right now.

CLICK HERE to ORDER or LEARN more

Absolute No Questions Asked Satisfaction Guarantee: All our publicity tools will help you improve your press releases or we will refund your $, no questions asked.